From Mock-ups to Prototype


Work Type
Client - Relatable Rep
My Role
User Experience Designer and Researcher
Time Frame
Oct 2018 - Jan 2019
  • Created a Minimum Viable Product
  • Designed a Clickable Prototype
  • Collaborated Remotely
  • Wrote a research Plan
  • Conducted Moderated Usability Tests
  • Executed a Competitive Analysis


Relatable Rep is an auto sales startup based in Florida that improves the car buying experience by allowing customers to choose their salesperson by personality profiling. Based on my work, I concluded that although the product worked for select users, it ran into multiple issues and that the product should pivot and find a different solution for improving the car buying experience.

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